Premium ยท Videos in your brand
Video Editor
Ready to post videos in your own brand, every week.
It turns what you already have into short vertical videos: your recordings, your site and your ideas. Each one is built from your colors, fonts and imagery, with a song written to it, and checked before you see it. You approve it and you post it.
- 4 weekdays
- 1 twice weekly
- 1 weekly
What it makes
Videos that look like your brand, every time.
Each video is composed from your own colors, fonts and motion rules, so the tenth looks like the first. Every one ends on one clear ask, such as a comment word for a free asset you offer.
With every video you get
- The vertical video, 1080 by 1920, plus square, wide or 4 by 5 when you ask
- A designed cover image
- Captions timed to the word
- Plain text post copy drafts, which nothing sends
- A manifest of every asset, number and track with its source
15 formats, and anything else you ask for.
Each format is a blueprint in the kit. Ask in plain words for something else and it builds that too, under the same checks. A face and a voice are optional.
No face, no voice
Words, numbers and your imagery lead.
- 30 to 45 seconds
Showreel
A short brand film from your colors, fonts and imagery. Always the first video it makes.
- 30 to 45 seconds
Kinetic type
The words lead, moving over your imagery.
- 30 to 45 seconds
Stat reel
Numbers you supplied count up, each with its source.
- 30 to 45 seconds
Product promo
Your site or product in motion, built from its own pages.
- 30 to 60 seconds
Faceless explainer
A topic told in typography, diagrams and cards.
- 30 to 45 seconds
Slideshow
Your stills cut to the beat of the song.
- Part
Motion graphic
A designed title, stat hit or chart for your other videos.
5 to 30 seconds
- Part
Logo sting
Your logo in motion, to open or close a video.
4 to 6 seconds
- Part
Overlay pack
Lower thirds, callouts and overlays for your own footage.
10 to 60 seconds
From your recordings
A session or a screen you recorded becomes a designed clip.
- 30 to 60 seconds
Teachable clip
One complete idea from a recorded session, with captions timed to the word.
- 30 to 45 seconds
Screen replay
Your agent doing real work, sped up and zoomed to the part that matters.
- 30 to 90 seconds
Talking head recut
Graphics laid over your talking head footage. The clip stays untouched.
With a narrator
Your avatar, a drawn mascot, or a voice over cards.
- 45 to 60 seconds
Chapter explainer
Numbered steps with cards that act each one out.
- 45 to 60 seconds
Value reel
A count in the hook, three proofs, an honest caveat and a one word close.
- 30 to 45 seconds
Myth buster
The excuse, the answer, the result.
Six scheduled routines from idea to finished video.
You approve ideas on Monday with one line each. The rest of the week, it scripts, builds and checks them.
- Weekly
Weekly proposal
Every Monday, reads your assets, new recordings and last week's reviewed videos, and proposes three to seven videos, each with a format, three hooks and the reason now.
- Weekdays
Script desk
Writes the script for each approved proposal: three hooks, the body, the re-hooks and the close. Nothing moves on until the script gate passes.
- Twice weekly
Replay clips
Every Tuesday and Friday, finds the teachable moments in session recordings you dropped in, and cuts each into a designed vertical clip.
- Weekdays
Screen edit
Turns a screen recording of your agent doing real work into a sped up vertical replay, zoomed to the parts that matter, in your brand.
- Weekdays
Video build
Builds any approved script or request into a finished video, with or without a face or voice, then runs the taste check and the quality checks.
- Weekdays
Standup
Re-checks every finished video, moves the ones that pass onto your review shelf, and writes a short brief only when something changed.
Every video is checked before you see it.
A script gate before a frame is built
Three hooks of 12 words or fewer, the subject in the first four words, a re-hook past the halfway point and one clear ask. A script that fails goes no further.
Your brand, checked by a script
Colors, fonts, sizes and motion come from your brand file. A render that uses anything outside it fails the taste check.
Every number has a source
Anything on screen is listed in the video's manifest with where it came from. A figure nobody can source is not shown.
A failed video never reaches you
A render that fails a check goes to a failed folder with the reason, and is never shown as finished.
It makes the video. You decide what goes out.
- It never posts, schedules, uploads or sends anything. You post what you approve.
- It never uses a face, a voice or footage that is not yours or that you have no rights to.
- It never invents a number, a quote, a name or a logo.
- It never puts a price, a deadline or a hashtag in your post copy.
What it needs from you
- Your site, your logo and your main brand color. The install reads your site once to propose your brand pack, and you confirm it
- A key for an AI generation provider in your own environment, for the song and your sound pack. fal.ai is the one verified today
- The free assets you can give away today, one comment word each. A video only ever promises an asset on that list
- A local working folder outside OneDrive, Dropbox, Google Drive and iCloud, on a machine that is awake when a build is due
- Optional: one portrait of yourself for an avatar, and a voice for a narrator. Every format works without them
Free with an account
Watch the release live, free.
The Video Editor is released at a free live event. A free club account saves your seat.
Premium, inside the club
Delivered inside the club under the member license.
Arrives for members in November. Pro yearly and Lifetime download every premium employee; on Pro monthly it counts in the fair use allowance of 3 premium downloads a month.
- Run it on your own business, in your own brand.
- Customize it for each client and install it in their environment, under your brand, at a price you set.
- Run it on your own machine and deliver the videos as a managed service.
- Never hand the kit itself to a client, publish it, or list it as a product.
Running a business and want it set up for you instead? Done for you AI Employees