Paid acquisition
Ad Manager Employee
Give campaign reads and creative production a steady cadence.
An open source AI Ad Manager Employee for account reads, creative sets, campaign build sheets, conversion checks and weekly change lists.
- 4 weekdays
- 1 weekly
- 2 monthly
Every plan, Free included, opens the repo and an install prompt built for the employees you pick.
What the Ad Manager Employee does
Paid advertising needs disciplined observation as well as fresh creative. The Ad Manager Employee reads the accounts in scope, records delivery and results, checks the signal behind the numbers, and brings the next work into a campaign board.
Creative production turns the brief into reviewable sets. Build sheets and a weekly change list connect proposed campaign work to the evidence behind it. The role distinguishes a candidate creative from an approved ad and an approved change from a verified live campaign.
Best fit: Founders managing their own ad accounts, small teams needing regular creative and reporting, and providers organizing client campaign operations.
The work you can review
- Account reads with dated delivery and result evidence
- Creative sets prepared for review
- Campaign build sheets and conversion-signal checks
- Weekly proposed changes with the reason for each
How the work moves
An illustrative workflow for the creative studio routine.
- 01
Reading yesterday's ad numbers
Spend, clicks, cost per lead
- 02
Writing two new ad angles
Headline, copy, image direction
- 03
Building the paste-ready sheet
Everything a campaign needs, in one file
- 04
Logging the set for you
Folder saved, brief written
Your control: Money moves only under your approval and saved release rules. A missing conversion dataset is a blocker to the intended optimization, not permission to silently switch to clicks or traffic.
The 7 scheduled routines
The cadence is part of the role. Each routine owns a defined piece of work.
Desk standup
WeekdaysFile work only. Folds every ledger, turns yesterday's ticks into facts a machine can count, rewrites the board, and writes the morning brief.
Account read
WeekdaysOpens your ad dashboards through a real browser session and reads every number a person would, into the metrics ledger.
Creative studio
WeekdaysProduces one creative set per run against the standing doctrine and the measured decay, into a dated local folder, ready to upload.
Build desk
WeekdaysWorks the next ready card and assembles what it asks for as a complete local build sheet, ready to paste into the account.
Change list
WeeklyScores the week from the metrics ledger alone and writes the ranked, paste-ready list of what to change, with an evidence row on every line.
Creative retro
MonthlyFolds a month of creative against metrics to score angle, format, hook and offer framing, and rewrites the doctrine where evidence disagrees.
Account intake
MonthlyFirst run researches the business, reads the account structure once, writes the plan folder, seeds the board, and registers the jobs.
Set up the first week
Confirm the accounts, currency, total budget and conversion goal. Review the first creative set and account read, verify the required conversion signal, and define exactly which changes may run after approval.
Choose the role in the Club install prompt builder, extract the kit to a local folder, and ask your agent to install it. The setup guide explains local and cloud harnesses. Your first week is supervision: inspect the output and correct the standard before widening permissions.
Accounts and connections
Connect only the services you use and the installed kit requires. These reference guides explain the available connectors; access and costs depend on your accounts.
Guides and tools for this role
Learn to operate and deliver AI Employees
Explore the Masterclass curriculum, including employee setup, routines, guardrails and delivery to clients. Lesson access follows your plan.
Working with a cloud agent
The Chrome Cookie Sync guide covers the signed-in browser workflow for Grok Bot and Muse, with setup steps and the practical limits.
Related software inside the Club
Separate products for adjacent work. They are optional additions, not prerequisites for this employee. Access and resale terms follow your plan.
Trend Ad Composer
A full stack ad concept app with a database your agent writes to. The included skill researches trends and composes ad concepts on a schedule, and they land in the app ready to review.
Explore the productBrand Image Engine
Image generation tuned for content operations: correct aspect ratios for heroes and social creatives, the cheapest tier by default, and keyword-shaped alt text written for you.
Explore the productClaude Marketing Workflows
Three production marketing workflows: a social drafts queue, X marketing, and LinkedIn outreach capture.
Explore the productRelevant sessions and replays
See the Club calendar for currently announced sessions and replays. Sessions related to this role will appear here when they are listed.
Browse the full calendarQuestions about the Ad Manager Employee
Will the Ad Manager spend money as soon as I install it?
No. You set the account scope, budget and approval rules. Proposed work is held until the relevant release authorizes execution.
Are clicks treated as purchases?
No. Link clicks, registrations and paid purchases are distinct outcomes. Reporting and campaign goals must use the conversion you actually intend.
Is the Ad Manager Employee open source?
Yes. This role is released under the MIT license. Every Club plan, Free included, opens the repository and the install prompt builder. Your AI agent subscription and any connected service costs are separate.